SFA Unlocking Growth: PepsiCo’s Digital Commercial Revolution
PepsiCo’s Sales Force Automation project introduces cutting-edge tools designed to elevate and enhance our sales journey with a user-friendly interface and innovative order suggestions. This ensures seamless sales growth through guided selling, making the process engaging and intuitive. 

– Francesc Teixidó – Sales Force Automation Product Manager – Europe Commercial Digital, PepsiCo

StayinFront TouchCG® has helped our drivers to effectively manage their delivery tasks and collect proof of delivery. The StayinFront TouchCG® team has been extremely helpful in improving the application as our business needs change to ensure our drivers are able to work as efficiently as possible.

– Kojo Acquaah, Director, DSD Logistics, Mondelēz International, USA

We are pleased to be expanding our global footprint with StayinFront. We will leverage our Asia Pacific solutions and learnings with StayinFront to support our continued global expansion.

– Jessie Hartigan, Director – Field Sales North America, Breville USA

StayinFront RDI was a great partner as we worked together to customize actionable alerts and guided selling that helped to measure and deliver sales growth for our team. They helped transform our data to be able to leverage it in to real time actions that was a very powerful tool to measure size of prize and ROI.

– Erin Rooney, Vice President North American Retail Operations and Canada Consumer Sales at McCormick.

We began to explore CRM software that would increase our sales effectiveness. We chose StayinFront’s solutions due to their intuitive functionality, clear visibility and reporting on key insights and offline capabilities that enable our users to complete their tasks during rural visits.

– Graeme Dillon, Chief Operating Officer, Ridley Agriproducts

StayinFront impressed us with its breadth of solutions covering all aspects of retail execution. With over 20 years of experience, we are confident that StayinFront and the performance of its products will exceed our expectations. We are excited to even further expand the partnership in the future by utilizing more of StayinFront’s solutions to help us gain valuable insight into what’s happening in the field and on the stores’ shelves.

– Chris Cokalis, Sales Operation Manager, Peters Ice Cream

We have nothing but positive things to say about StayinFront’s TouchCG Advanced and the Touch Portal systems. Morale has improved with our field team and admins because of how easy the modules are to navigate through and use. It does everything we need it to do!

– Iain Myers, Corporate Demand Manager, Sanitarium Health and Wellbeing Company

StayinFront RDI is like a GPS for our sales teams. By leveraging machine learning and AI, the solution recommends priority actions to be made and the stores that need to be visited. Our relationship with retailers has transformed as the recommendations allow us to have informed conversations with store managers, enabling sales growth in stores. The more we know about what’s happening in each store we visit, the stronger our overall performance is and StayinFront RDI has enabled us to track the success. A key part of our digital transformation process!

– Johann Grosser, Directeur de la Coordination de la Force de Vente, Nestle France
– Vincent Vital, Responsable Etudes et Développement Commercial, Nestle France

We have no regrets with choosing StayinFront TouchCG as our mobile, cloud-based solution. It has enabled us to align our processes to be consistent and efficient across all of our teams.

– Simon Gordon, General Manager, Acton International Marketing Ltd.

StayinFront Retail Data Insight leverages machine learning and advanced AI technology to enable new capabilities that transform retail selling. StayinFront RDI’s technology has been vital in our Digital Transformation journey!
Our pilot with both StayinFront and Advantage Sales was well executed, and we will rely on both excellent partners to deliver forward-leaning technologies that drive our measurable growth.

– Shabir Sarker, Customer Team Director, McCormick Canada

StayinFront’s Retail Optimization Platform leverages machine learning and AI to drive measurable growth. Their integrated solutions and focus on transforming data into actionable insights are fundamental to cost effective digital transformation initiatives.

– J. Stuart Jones, Senior Director Digital Sales Strategy (ret), Mondelez International

In a world of ‘data’ and data-driven insights, it is extremely important we provide accurate insights, but more importantly actionable insights.
Actionable insights are required at all levels of our business. From a field force perspective and winning in-store, the decentralization of data and actions at an individual store and rep level, allows the field to focus on the right opportunities in each store to deliver the biggest impact.

– Natalie Hughes, General Manager BI & Operations at Creative Activation

One of the benefits of the StayinFront solution, was that the retail execution tool was very easy to train in and easy for the Field Force team to pick up, meaning less downtime trying to understand how a solution works. New starters that have started with us since the initial training, have also picked up the solution easily and quickly, allowing them to get out into stores and start making a difference, which is what we need them to do.

– Marie Outred, Systems and Business Insights Manager (Field Sales) at Arla UK

Image Recognition, helped us to change the way the field team perceives the shelf. The new method is a very simple way to look at the shelf through the shopper’s eye. What is visible in a picture, is also visible to the shopper. The first positive impact for our business after Image Recognition implementation was an improvement in the quality of product exposition. Simply speaking, the shelf looked much better after the sales rep’s visit.

– Sebastian Zapała, Salesforce Effectiveness Manager Commercial Department at Nutricia Poland

We find the StayinFront team to be very knowledgeable and extremely responsive. They are an excellent organization to partner with.

– Adam Baumgartner, Vice President, Integrated Business Communications, Wells Enterprises