AI-POWERED TECHNOLOGY DRIVES DYNAMIC SOURCE ROUTING
Old territory routing methods relied on human decisions to create static routes for sales associates, sending them on the same route every week and month— no matter the value of the stops at that time.
Over the last three years, StayinFront’s advanced dynamic source routing engine has revolutionised the effectiveness of routing sales territories, using AI to determine the most valuable route every time. Customers have seen significant sales growth per representative – a key metric in measuring effectiveness. dynamic source routing has become essential to supply chain effectiveness.
StayinFront upped the game in the recently released StayinFront TouchCG® version 12.36 with Dynamic Routing enhancements that now include large geography management and new zone features. Zones allow large territories to be logically divided and more easily managed to maximise Dynamic Routing capabilities. Size-of-Prize (SOP) calculations driven by AI ensure your reps get to the right store or outlet at the right time to execute your ‘Perfect Store’ goals. Fact-based selling is now supported by fact-based execution from the start of the journey to the end.
Dynamic source routing demonstrates the start-of-day capabilities offered within the integrated StayinFront Retail Optimisation Platform (ROP). StayinFront directs your field teams to the right stores, at the right time, to do the right work – generating the maximum return on investment (ROI) from field force activity.
Contact a StayinFront sales rep for a demonstration of the newly released StayinFront TouchCG® Version 12.36 with AI-powered Dynamic Routing features that can drive growth for your business, or visit StayinFront.com to learn more.
Know More, Do More, and Sell More with StayinFront’s Retail Optimisation Platform (ROP).
