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News, Events, Press-Releases, Special Announcements from StayinFront
News, Events, Press-Releases, Special Announcements from StayinFront

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Press Releases

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Mondelēz International Selects StayinFront as its Global Mobile Retail Execution Software

FAIRFIELD, NJ (October 28, 2014) – StayinFront Inc. announced a global agreement with Mondelez International, a global snacking powerhouse, with billion-dollar brands, such as Oreo, LU and Nabisco biscuits; Cadbury, Cadbury Dairy Milk and Milka chocolate; to deliver SaaS mobile retail execution software on Android tablets and smartphones. The TouchCG system is currently deployed in seven countries with three more planned for 2014. Over thirty additional countries are scheduled to be deployed in 2015, with the remainder of the global business to be completed in 2016.

Mondelez International will use StayinFront TouchCG mobile software to help reps drive in-store sales by providing detailed information about store conditions, sales volumes and promotions. In appropriate routes to market StayinFront PitchBook™, StayinFront’s, dynamic selling tool, will enable field representatives to easily launch customized, data-driven, multimedia presentations to store buyers.

“StayinFront TouchCG will help us increase productivity and make our field representatives more effective at the point of sale,” stated Mark Dajani, CIO, Mondelez International. “StayinFront’s mobile software is configurable for the many different roles and needs of our markets around the world, helping us to sell more in more countries.”

"We are excited about our partnership with Mondelez International,” said Thomas Buckley, CEO, StayinFront. “Mondelez International field reps around the world will benefit from our TouchCG technology whether they are selling to the largest format stores or the smallest roadside kiosks.”

About Mondelez International

Mondelez International, Inc. (NASDAQ: MDLZ) is a global snacking powerhouse, with 2013 revenue of $35 billion. Creating delicious moments of joy in 165 countries, Mondelez International is a world leader in biscuits, chocolate, gum, candy, coffee and powdered beverages, with billion-dollar brands such as Oreo, LU and Nabisco biscuits; Cadbury, Cadbury Dairy Milk and Milka chocolate; Trident gum; Jacobs coffee and Tang powdered beverages. Mondelez International is a proud member of the Standard and Poor's 500, NASDAQ 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com and www.facebook.com/mondelezinternational.

About StayinFront

StayinFront provides a full suite of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organizations. Companies of all sizes in over 50 countries use StayinFront software to streamline operations and reduce the complexity, time and expense associated with field efforts. Our products provide companies with timely, accurate field data and insight, enabling management to make immediate changes and take steps to improve business and sell more. Headquartered in Fairfield, NJ, USA, StayinFront has offices in the United Kingdom, Ireland, India, Australia, Singapore and New Zealand. For more details visit http://stayinfront.com

The POI Retail Execution Summit - September 26-27, 2016

Industry leaders will gather to discuss practices, research, proven strategies, and actionable advice regarding HQ strategy, field force execution, and merchandising.

2016 NACDS Total Store Expo - August 6-9, 2016

Industry leaders gather to exhibit, discuss, and gain insights on the retail industry.

The 13th Annual Consumer Goods Sales and Marketing Summit - June 6-8, 2016

Sales, marketing, and IT thought leaders assemble together to explore strategies for making impactful consumer connections.

2016 POI Global Promotion Optimization Summit - May 10-11, 2016

Industry leaders assemble to gather, collaborate, and share ideas.

2015 Consumer Goods Business Technology Leadership Conference

In the ever changing consumer goods landscape, there is no better time than the present to unify your company’s strategic initiatives

Tuesday, December 6, 2016

5 Things to Consider Before Partnering for Innovation

Tony Bullen, StayinFront's Executive Senior Vice President and Chief Technology Officer, lists five key points software developers should consider when looking at the "partnership for innovation" model.

Tuesday, December 6, 2016

StayInFront expands its business-intelligence offering for life sciences SFA

Pharmaceutical Commerce takes at look at StayinFront's vision and solutions for life sciences SFA.

Tuesday, November 15, 2016

The Sales Force Imperative

Sam Barclay, StayinFront's Executive Vice President and Managing Director, North America and APAC, discusses how consumer goods companies are using performance management tools and strategies to improve their sales force.

Friday, September 9, 2016

3 Steps for Training Tech-Inexperienced Employees

Tom Buckley, StayinFront CEO, discusses best training practices for getting non tech-savvy employees to adopt new technology.

Tuesday, August 16, 2016

Why is Pharma Paying So Much for CRM?

Sam Barclay, StayinFront's Executive Vice President and Managing Director, North America and APAC, debunks the misconceptions about buying CRM systems for the life sciences industry.

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