Mickaël is the co-founder and Chief Operating Officer of Augment, an enterprise augmented reality platform. Mickaël co-founded Augment back in 2012 with Jean-François Chianetta and Cyril Champier, driven by the vision of making augmented reality easily accessible to mid-sized and large companies in a variety of verticals, including retail, consumer goods, manufacturing and construction.
Mickaël is a French MBA graduate who taught himself some coding and mobile design skills. He loves building brand new markets. Before Augment, Mickaël moved from Paris to Tel-Aviv to help Israeli startup Netvizio break into the nascent market of Smart TV Apps.
Mickaël is a global citizen who lived in Europe and Asia. So when the time came to accelerate Augment’s business in the United States, he naturally volunteered to move and build the local team.
Mickaël Jordan has no particular interest in basketball, but is a Laureate of French government Open Data contest “Dataconnexions”, and author of “Leveraging App Store Optimization to increase the number of downloads of your app”.